K-pop agencies fight malicious comments — why it’s not enough

K-pop agencies fight malicious comments — why it’s not enough

In recent weeks, South Korea’s major entertainment agencies have taken increasingly visible steps to confront malicious comments and the spread of misinformation targeting their artists. On Tuesday, SM Entertainment publicly identified X accounts accused of repeatedly posting malicious comments and false claims regarding its artists through its official X account. The agency said the move followed repeated incidents of defamation, harassment and false information that caused psychological harm t