
K-pop reunion wave gains momentum as nostalgia becomes driving market force
The Korea Herald says nostalgia-driven demand is fueling a K-pop reunion wave, highlighting recent returns from I.O.I, Secret and SeeYa and reunion activities from acts including Wanna One, Baby V.O.X, S.E.S. and H.O.T. industry sources link the trend to older fans' greater purchasing power
Idols & groups mentioned